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Who really wants to step into leadership roles in higher education today? While presidential searches continue to draw strong candidate pools, finding top Chief Business Officers (CBOs) is more challenging. The role is evolving from a financial steward who “prevents bad things” to a strategic partner who helps “make good things happen.” Today’s CBOs must bring creativity, strategic insight, and strong collaboration skills to guide institutions through change. This article explores why strategic CBOs are in such high demand—and how colleges and universities can attract the right talent.

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